Getting started
What Should a School Fundraising Website Include?
A checklist of the pages, features and admin tools a good school fundraising website should include, for donors, for staff and for the long term.
By the RaiseKit team 6 min read
Whether you’re planning a new school fundraising website or reviewing the one you have, this checklist covers what matters most for donors, for the staff and volunteers who run it, and for your school over the long term.
For donors
A clear home page
- Your school’s name, logo and colors, so visitors know they are in the right place
- A featured campaign, plus a list of all active campaigns
- A short explanation of who is fundraising and why
Campaign pages that tell a story
- A clear title and a strong photo
- What the money is for, ideally with a simple breakdown
- A goal, a progress bar and a deadline
- Milestones that show what each stage unlocks
- Updates with photos as the project moves forward
- Answers to common questions
Easy, trustworthy giving
- Preset amounts plus a custom amount
- Secure checkout through a well-known payment processor
- A confirmation page and an emailed receipt
- A page that works well on a phone. Most donors will be on one.
Trust signals
- A web address on your school’s own domain
- Who to contact with questions
- Your organization’s name on receipts and any nonprofit details your treasurer wants to include
For staff and volunteers
A simple dashboard
- Total raised, recent gifts and progress by campaign at a glance
- Create, edit, schedule and close campaigns without technical help
- Post updates, upload photos and add video
Donation records
- Search and filter by donor, campaign and date
- Export to CSV for bookkeeping and reporting
- Individual logins for the people who need access
Settings you control
- Branding, contact details and receipt wording
- Which campaigns are featured and visible
For the long term
- Ownership. The website, content and donor records belong to your school or organization.
- Direct payments. Donations go to your own payment account.
- History. Past campaigns stay visible, building a record of what your community has achieved.
- Portability. You can export your data and, if needed, move hosting.
Nice-to-have extras
- Promotional materials, like posters and social graphics generated from your campaigns
- Stretch goals for campaigns that pass their target
- Supporter walls (with donor permission)
Every RaiseKit-built website includes the essentials above, and optional modules like Campaign Kit cover the extras. Explore the demo or get a quote.